TechnicalDm

What is Google tag manager? Google tag manager is a central tag management system that allows you to measurement your website code, related code and quickly update that are knows as tag on your website and mobile app. Once you added a Google tag manager code on your website, you can safely and deploy measurement tag configuration from user interface. Google tag manager are free tools that allows you to manage and deploy marketing tag or snippet code or tracking code on your website. Here, simple example of how to work Google tag manager. The information sharing one data source to another data source through Google tag manager. GTM are become your hand is very handy when you are handle lots of tag because the code is stored in one place. When Google tag manager code install on your website, you will be able to communicate with tag manager serve. In GTM, tag, trigger and variable are called a container. Google tag manager are help to manage your website very easy, simp...

What is Facebook pixel? Facebook pixel is a tracking code that you place on your website. It help collect to data you track from Facebook ads, optimized your ads, build target audience for future ads and re-marketing people who have already taken some kind of action on your website. Facebook pixel work on trigger and cookies that track your user behaviour and interact from Facebook ads. There are two types of Facebook pixel: Facebook conversion pixel Facebook custom audience pixel Facebook conversion pixel:  If you are using Facebook pixel, you can learn about how to do Facebook business help article. Facebook custom audience pixel: I f you are using Facebook custom pixel, you can learn instruction about the how to upgrade your old pixel. Facebook pixels are the analysis tools that allow you measure how people interact and take action on your website from Facebook ads. You should make sure that you show your ads to right people. Once you are set up Fa...

What is ROI? ROI stand for return on investment. ROI are the ratio between net profit and cost of investment. A high ReturnOn Investment is used to evaluate the efficient of your investment and compare to different type of several investment. ROI is used to performance measure to evaluate and efficient of your investment. ROI tries to measurement the amount of your particular investment. To calculate ROI, the benefit of your investment and divided by cost of investment. ROI in Google ads How much profit you become from Google ads and compare to how much amount you spent on Google ads. To calculate ROI, take revenue result from the Google ads and subtract your overall cost and divided by your overall cost. ROI= revenue generate from Google ads – cost of campaigns   X 100                                            Cost of campaigns Example: ...

What is SEO Keyword? SEO keyword is keyword that phrase in your web content where particular user to find via search engine. SEO keyword is a phrase of word that user perform finding something on search engine. Keywords are the idea and topic that optimize your website content. In SEO term, the word phrases are used to searchers to perform a query on search engine. Your website optimize on search engine that same language that potential visitor based with SEO keyword that help connect to visitor to your website. Type of keyword They are nine types of keyword. Short tail keyword: These types of keyword are short term keyword that made up of three words or less. Sometime these keywords are called to head keyword. Characteristic: high search volume, high competitive rate, low conversion rate. Long tail keyword: These types of keyword are long term that made up of three words or more than. These keywords are much more specific than short term keyword. Ch...

What is Digital Marketing Strategy? Digital marketing strategy is a plan of action that you achieving your digital marketing goals. In strategy, you explain how you will accomplish your goals, such as by five percentage you improve your conversion rate or by eight percentage you improve your lead generation. This is most important to understand how to define digital marketing strategy before implementing any strategy for your company. Marketing strategies are the plan of action for reaching a specific digital marketing goal for your company. It needed to know what your business is currently doing now and what you’re missing the objective to regarding you set for the business. How to Create Digital Marketing Strategy Follow eight steps to create digital marketing strategy 1. Define your product: you need to define your product in the market and increase brand awareness to know who people is like you product and who people can ability purchase your product. Thi...

What is bid strategy In adword? Bid strategy is a automatically set bid to optimize your performance goals to across specific campaigns, ad group and keyword. Google ads are allowing bid strategy to different type of campaigns. Bid strategies are depending on your campaigns is targeting and you want to focus on click, impression, conversion. In this article we to show about bid strategy. Consider your goals Each bid strategy are available for different type of campaigns and goals. If you want to get more customers take direct conversion on your website,  you are using conversion tracking. It may best conversion bid strategy for direct conversion on your website. If you want to get more traffic to your website, you can focus on cost per click (CPC) bidding. If you want to increase your brand awareness, you can focus on impression. You can use cost per thousand impression (VCPM) bidding. In this bidding, you are set average amount you are willing to pay f...

Off-page Optimization Technique For High Ranking What is off-page optimization? Off page optimization is nothing but it technique to improve the search engine ranking for our keywords. It is used to build backlink on other website. It is long term process. It is must be done regularly. Off page optimization is done offsite and it is not visible our website. Off page optimization technique 1. Directory submission:  Directory submission means submit your website detail and link to other popular web directory. Doing this will increase your website popularity. 2.Social bookmarking:  Social bookmarking means submit your website link to other popular social pages and website. This social bookmark easily saves and shared. 3.Article submission: Article submission means write the article about your website and submit the popular article directory. 4.Blog commenting: blog commenting is a easy way to drive more traffic to your websit and create back...