TechnicalDm

What is bid strategy In adword? Bid strategy is a automatically set bid to optimize your performance goals to across specific campaigns, ad group and keyword. Google ads are allowing bid strategy to different type of campaigns. Bid strategies are depending on your campaigns is targeting and you want to focus on click, impression, conversion. In this article we to show about bid strategy. Consider your goals Each bid strategy are available for different type of campaigns and goals. If you want to get more customers take direct conversion on your website,  you are using conversion tracking. It may best conversion bid strategy for direct conversion on your website. If you want to get more traffic to your website, you can focus on cost per click (CPC) bidding. If you want to increase your brand awareness, you can focus on impression. You can use cost per thousand impression (VCPM) bidding. In this bidding, you are set average amount you are willing to pay f...