What is Video Advertisement & Type Of Video Campaigns | TechnicalDm

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                                 What is Video Ads in Google AdWords? and Its Networks | Sagar Gola

What is Video advertising?
Video advertising is process of online display advertisement that inside include video content. Video advertising are used unit such as pre-roll, mid-roll and post-roll, and all those unit are traditional spot advertising you see on television.

A video advertisement is increase awareness of your product, brand and gets more viewers and expand your reach with video ad format. You can increase your reach and engage viewer on YouTube and across the web. Video ads are easy way to reach and engage your audience on YouTube and across the web.

You can create ad and ad group in your video campaigns, it’s depending on your campaigns goals. Bidding strategy is available for any video ad formats. You can measurement of your video ads campaigns and ad group such as views, view rate and earned action.

If you want to run in stream and video discovery format in same video campaigns, you need to create multiple ad groups. There are many types of available video ads format that include skippable in stream ads, non – skippable in – steam ads, video discovery ads, outstream ads and bumber ads.

Video advertising campaigns type
There are many campaigns type available

Skippable in- stream video ads: Get more efficient impression and reach with skippable in-stream ads. In this video ads, bidding strategy are available only target CPM. Ads can appear on YouTube video, channel pages and YouTube home page.

YouTube Advertising with TrueView - Think With Google

Bumper video ads: Get more efficient reach and impression with bumper ads.in this video ads, bidding strategy are available only target CPM. Ads can appear on YouTube video, channel pages and YouTube home page. You can use in-stream and video discovery ads.

YouTube Bumper Ads: The Complete Guide to Six-Second Success

Non-skipplable in-stream video ads: Share your message with up to 15 second non- skippable in-stream video ads. in this video ads, bidding strategy are available only target CPM. Ads can appear on YouTube video, channel pages and YouTube home page. You can use in-stream and video discovery ads.

 YouTube Expands Advertiser Access to 15-Second Non-Skippable Ads ...

Outstream video ads: Only you can reach people who are using phones and table with VCPM bidding strategy with outstream ads. In this video ads, bidding strategy are available only VCPM. Ads can appear on video partners on display network.
Outstream Video Ads: Why You Should Use Them? - Lander Blog

Ad sequence video ad: Tell your story showing your ads in particular sequence  with skippable in-stream ads, non-skippable in-stream ads, bumber ads or mix. In this video ads, bidding strategy are available only VCPM. These ads can appear only YouTube video.
20th Century Fox's digital video advertising strategy - Think with ...

Custom video campaign: customize your own setting with skippable in-stream ads, bumper ads and video discovery ads. In this video, bid strategies are two type available, maximum CPV and target CPM. . Ads can appear on YouTube video, channel pages and YouTube home page. You can use in-stream and video discovery ads.

Drive conversion video ads: Get more conversion and interaction with video ads. On this video, bid strategy is two type available, maximize conversion and target CPA. Ads can appear on YouTube video, channel pages and YouTube home page. You can use in-stream and video discovery ads.
4 principles for creating direct response video ads - Think with ...

I hope all are you understand about the video advertisement. 

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