What is Email Marketing &it's benefit | TechnicalDm Blog

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                                Email Marketing | Email Marketing Tutorial | What Is Email ...

What is Email Marketing?
Email marketing is internet marketing to sending a commercial message to group of people through email. Email marketing is one type of broadcast message to send every potential customer to promote your product and services. It involves sending advertisement, request business, sales, and donation through email. 

Email marketing are achieved three main objective, to build loyalty, increase brand awareness, and trust. Email marketing is a most effective digital marketing strategy of sending email to prospect customer. It is most widely using to promote businesses product and services and build relationship with potential customer and clients.

Email marketing is one segment of internet marketing that included online marketing via website, blog, social media and more. It is used to build relationships with potential customer and also keep current customer to update on your brand content and offer coupon to encourage customer loyalty and more.

Email marketing used for?
Email marketing is used to create build trust with potential customer and keep current customer to informed information about the new sales and promotion. Audience wants to know information about your brand, product and offer, and email marketing is best ways to stay engage with people. Email marketing can make aware to customer of new product, discount, and other services.

There are many tools available to manage email marketing campaigns to send email group of people encourage people to know about your product, services and offer. When you want to grow your business and encourage people to know about your product, email marketing is one of the best popular, effective tools. 40% of marketers are generating revenue, increase sales, build engagement and many more. You can include a call to action button to increase conversion rates.

Five focus area to effective email marketing.
For increasing revenue and ROI
1. Diversify messaging
2. Email marketing automation
3. Agile dynamic design
4. Send-time frequently optimization
5. List monetization.

Email marketing strategy
Customer requirement analysis and research
Campaigns overview and define objective
Review and define KPI
Design high quality professional email visualise
Website integration and batter landing page design
Develop and manage target list
Integrate campaigns into mail chimp platform
Analyse campaigns via mail chimp   

What not to do in email marketing
Send spam.
Purchase email lists.
Deceive subscribers.
Email inconsistently.
Utilize poor design.

Benefit of email marketing
Inexpensive.
Easy to track ROI.
Reach your potential audience.
Stronger customer relationship.
Optimize your time and budget.
Increase traffic to your website.

I hope all you understand about the email marketing, benefit of email marketing and email marketing strategy.

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